Welcome To Sensei Marketing Inc. - Applying For The Digital Marketing Specialist (Clone) Position
Within a fast-growing marketing and technology services firm, you will be joining an evolving data analytics team that is focused on driving results for clients through data analysis, strategy development, and digital/social campaign execution.
As a Digital Marketing Specialist, your role will be to assist ongoing marketing campaign analysis and services, including:
Coordinating, writing, creating, testing, optimizing, and reporting on email marketing campaigns,
Coordinating and executing landing pages for PPC and lead generation campaigns
Creating content calendars, content topics, and coordinating the execution of content marketing plans
Content development and community management for clients’ social accounts and/or communities Sensei has developed (or manages) for them
Supporting coordination of website development projects
Coordinating and working with creative agency and tech partner to obtain design and build/test/review content on the client sites, managing submissions for the compliance review as well as required updates from both partner and client sides.
Managing weekly partner meeting agenda, and coordinating internal and external updates
Acting as a communications channel between client and tech team for quick revisions and updates as required
Assisting with client deliverables and miscellaneous support, which may include: research, posting blogs, coordinating small projects and event logistics, attending client meetings, and other duties as required
To succeed in this role, you will need:
An understanding of landing pages and web conversion best practices, including writing compelling copy, CTAs (calls to action), and testing/experimenting for maximum lead generation
Experience researching, writing, and coordinating content (e.g. blogs, emails) while planning and delivering on client’s content strategy and tone of voice
Experience with social community management and/or managing social media campaigns through Facebook, LinkedIn, Twitter, and YouTube.
The ability to work independently, multitask, and prioritize efficiently
Highly organized and have problem-solving skills
Superior time-management skills with strong attention to detail, and ability to deliver within tight deadlines whilst planning to overcome obstacles
Good working knowledge of Microsoft Office, Google Docs, and various project management/communication software such as Slack and Asana.
An understanding and ability to use, or learn how to use, typical digital marketing technologies such as WordPress, AdWords, Mailchimp, Unbounce, Marketing Automation tools, etc.
Above all, an unrelenting commitment to clients and delivering value month-in, month-out to help build long-lasting, mutually beneficial client relationships
A diploma or post-graduate certificate in marketing or social media studies or a university degree in marketing is preferred (proven experience in lieu of this education will be considered)
Minimum one year working within a marketing agency or marketing department for a mid-to-large-size business
What you can expect from us:
Supportive team atmosphere with strong company culture
Downtown Toronto office with a laid-back atmosphere in a great location
Optional work from home Mondays & Fridays
Competitive salary, subsidized healthcare plans with dental, vision, and drug coverage
Brand new gear
Monthly events with great people
About Sensei Marketing Inc. | www.senseimarketing.com
Sensei Marketing Inc. is a niche agency that drives bottom-line business value for medium to large-sized businesses across North America through customer experience programs' design and management. Sensei's strategy and creative teams utilize its proprietary BONDAI community platform to drive measurable results through influence marketing, customer acquisition, and customer development campaigns.
About BONDAI | www.bondai.co
BONDAI is Sensei’s innovative community management solution. The platform drives business value for our clients by building and strengthening the bonds each has with their prospects, clients' employees, and other stakeholders.
BONDAI hosts individually branded communities for our clients, through which we engage their audiences via content marketing, loyalty offers, event management, professional development, and other value-added benefits.
BONDAI communities have proven to drive new customer leads, get more value from existing customers, and grow customer loyalty and advocacy.